How Colleges Can Use Twitter to Connect with Prospective Students

Twitter is the perfect social media platform to connect with your prospective students in real-time and at a personal level. Let your prospective students know that your school is listening and that you care about their success.

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6 Ways to Use Visual Content in Your Social Media Marketing

It’s the year of visual content! Is visual content a part of your school’s social media marketing strategy? Visual content is appealing to your audience, making it easier for them to read, comment on, and share with their friends and family.

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The State of Social Media 2012 [INFOGRAPHIC]

What was once considered a trend has become a way of life – and now the way we do business. Check out this infographic which lays out the state of social media in 2012.

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Social Media Advancements from 2012 & How They Can Enhance Higher Education Marketing

This past year there were a lot of new social media advancements and updates that have the potential to enhance your higher education marketing. We highlighted 10 advancements and updates that will work towards your school’s advantage when it comes to higher education marketing.

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