Tag: social media

More Changes to Facebook, What it Means for Your School

Organic reach is plummeting but that doesn’t mean you should abandon all the good Facebook can do. Here’s how to create and promote quality content…

5 Benefits of Webinars for your School

You already understand how educational and informative webinars can be. Then why aren’t you creating your own? See if you agree with their benefits…

You Make America a Better Place

We’re proud to partner with some pretty great schools. Your mission to serve your students doesn’t just help them; it helps America!

4 Email Marketing Metrics Your School Should Be Tracking

When it comes to measuring the success of email marketing, do you think of conversions and open rates? While they’re important metrics to note, there are a lot less obvious ones to consider.

Why Work at Effective Student Marketing

Think you’ve got what it takes to be a #HigherEdGeek? Read why you should join our team.

The Visual Shift: How to Use Video in Your Digital Marketing

Find out other measurable ways to connect your school’s brand boost to quality leads.

Using Pinterest to Generate Leads

This infographic outlines marketing best practices to help you get the most out of your school’s Pinterest efforts.

Twitter Ads: What They Are and How They Work

Your prospects are among the 200 million Twitter users. But if you want to reach them, you need to target them effectively. Learn how.