5 Ways To Get More Leads From Your School’s Website

Your school’s website is its lifeline when it comes to attracting new students! It should be configured in a way that gets the most possible viewers, while increasing the chances that those viewers convert into quality leads. Optimizing your school’s website will help you avoid losing prospective students to your competitors and stop wasting valuable marketing dollars. Here’s how to optimize your school’s website to get more high quality leads.

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6 Ways to Use Visual Content in Your Social Media Marketing

It’s the year of visual content! Is visual content a part of your school’s social media marketing strategy? Visual content is appealing to your audience, making it easier for them to read, comment on, and share with their friends and family.

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How To Create Content That Convinces Prospects To Enroll

A great way to optimize your student lead generation campaign and increase the chances of your prospects enrolling at your school is by creating content that’s targeted at every phase of their enrollment journey. Creating blogs, emails, graphics, and videos on topics that your prospects are concerned about at that moment in time will keep your school fresh at the front of their minds and hopefully persuade them to take the next steps towards enrolling.

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Facebook Usage on Mobile: Are We Addicted?

Have you ever wondered about Facebook usage on mobile? Facebook has roughly 618 million mobile users, but what exactly are they doing on the social networking site? The answer lies within the latest research study from IDC, sponsored by Facebook. IDC conducted an online survey of 7,446 18-44 year old iPhone and Android smartphone owners in the U.S. over the course of one week in March of 2013.

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Mobile Marketing Tips Your School Needs To Adopt Now

If it hasn’t happened already, there will soon be more people accessing your school’s website from mobile devices than there are from desktop computers. More importantly, the largest demographic of mobile users just so happens to be your school’s target audience and they’re further down the enrollment funnel than their desktop counterparts. Learn how to best connect with your mobile prospects!

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