The marketing era of Don Draper is a thing of the past. No longer can the prettiest ads and loudest voices gain a prospect’s attention. Marketing has evolved beyond interrupting people to shout tag lines at them; it has become an art form – the art of storytelling and connecting with prospects as people.Read More
Merriam-Webster defines a blog as “a Web-site that contains an online personal journal with reflections, comments, and often hyperlinks provided by the writer.” Sounds pretty simple! So why do so many people stress about what topics, content or supporting data their blogs will include?Read More
With summer in our rearview mirror, we’re looking at the road ahead. And from our perspective at Effective Student Marketing, we see some seriously bright horizons. The economy is rebounding and job opportunities are expanding –at least for those who are properly trained.
At Effective Student Marketing, we partner with clients who are training today’s generation of workers. We understand that there is a direct connection between education and careers and are proud to be a part of the equation. Students need a solid education and proper training if they’re going to step into the wide open workforce.Read More