Shocking Facebook Statistics Your School Needs to Know
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Your school can’t avoid Facebook anymore. The Facebook statistics below prove that your school needs a well-run strategy behind its presence on the social media platform. Having a page that your school simply posts to isn’t enough.  Prospective students are using Facebook and other social media sites to become familiar with your school, so you…

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Pinterest Analytics Might Not Be What You Think
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Since Pinterest started it has been a hot topic of conversation for businesses who are trying to figure out how to use it for their marketing. Recently, Pinterest made big headway on becoming a part of every company’s social media marketing plan by offering analytics to Pinterest Business Account users.

Marketers worldwide took an excited leap for joy, but are these analytics really offering us anything worthwhile? We took a peek at how you can start seeing analytics for your school on Pinterest and what the numbers actually mean.

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Facebook Usage on Mobile: Are We Addicted?
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Have you ever wondered about Facebook usage on mobile? Facebook has roughly 618 million mobile users, but what exactly are they doing on the social networking site? The answer lies within the latest research study from IDC, sponsored by Facebook. IDC conducted an online survey of 7,446 18-44 year old iPhone and Android smartphone owners in the U.S. over the course of one week in March of 2013.

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Mobile Marketing Tips Your School Needs To Adopt Now
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If it hasn’t happened already, there will soon be more people accessing your school’s website from mobile devices than there are from desktop computers. More importantly, the largest demographic of mobile users just so happens to be your school’s target audience and they’re further down the enrollment funnel than their desktop counterparts. Learn how to best connect with your mobile prospects!

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Facebook News Feed Redesign: Recap of Live Announcement
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Today during the Facebook News Feed Redesign live conference, the popular social networking site announced that they will yet again be rolling out more changes. Facebook’s goal for the news feed redesign is to give everyone in the world the best personalized newspaper they possibly can. “We think there’s a really important place for a personalized news feed,” Mark Zuckerberg stated.

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